More Ways to Make Money Using Twitter


We often use HARO (Help a Reporter Out) to get real world examples to use as part of our blog postings. Our request for help with our previous Twitter posting generated more than 50 responses, which is a far cry from the 3-4 we normally get. Here are a few more real world experiences we received:

Penny C. Sansevieri,  Author Marketing Experts, Inc.

I’ve had *great* success with Twitter – here are a few things that have come from tweeting:

  1. A half a dozen speaking gig requests
  2. A dozen new client requests (in one month)
  3. Blog interviews, media interviews, guest blogging requests

I was very focused in on what my followers needed and providing them information that was helpful, relevant, and newsworthy. I would like to our blog and other blogs, as well as drop tidbits of information on breaking news, etc. I don’t believe in using this as a sales tool first, but a way to connect to my “Twitter tribe” and keep them informed. The sales always happen when you build credibility and trust. I am happy to share some of my posts with you if you’d like. My following on Twitter is super active, very engaged, and very grateful for the information I provide.

Sharina Richardson, Online Marketing Coordinator for Regal Lager

My Twitter success story is related to online reputation management  and monitoring by  utilizing a reporting system – Tweet Later. With this application you are allowed to input keywords that you would like to monitor across Twitter. In this particular example I monitored one of our brand names, “Diaper Dékor.”

I received a report one day that showed an old tweet expressing anger for our redesign of our diaper pails. The consumer was under the impression that her old diaper pail refills did not fit the new redesign. I clarified this misconception, and informed her, that it did in fact fit the new diaper pail.

So by doing this, we were able to clarify a misconception she had, and for those following our Twitter account they were able to see this answer as well , which is a common question asked among our consumers for Diaper Dékor.

Steve Schwartz, Professional LSAT Tutor in NYC

I use Twitter to send out an LSAT explanation every weekday. Please see my detailed explanation on my blog here. You can see myTwitter page here. The answers are multiple choice (A/B/C/D/E) and appear at the end of each tweet. Because of copyright, I can’t post the text of the actual questions or answer choices. These are my explanations for each question, which I’ve written in text-speak to fit the 140-character limit.
LSAT Tweet has helped me get new LSAT students as well as new LSAT Blog readers. Many of my twitter readers publicly thank @LSATtweet, which leads to even more followers.

We have one more article coming with some real world tips on how to make Twitter work for you.

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  1. #1 by Bryan on May 12, 2009 - 7:51 am

    Spoto’s restaurant uses tweetups and Meetup to drive people to the restaurant durning non-peak times. Next one is Monday May 18th http://www.meetup.com/TweetsandTreats/
    @spotos

  2. #2 by Dara Bunjon on May 12, 2009 - 9:03 am

    I have been integrating tweets into my restaurant client’s blog and its followers. More about our successes, media etc. If the audience would ever get big enough it would make sense to tweet the nightly specials. The blog is http://www.sottosoprainc.blogspot.com

  3. #3 by Cush Dehkordy on May 12, 2009 - 11:29 am

    twitter is more of a hype than a real service. you have to be careful with it. if you do a little research, you find out 50% of people who join twitter quit shortly after because it does not serve a real need. twitter has been around since early 2000 and now catching up because the other forms i.e. blogs, aim, etc. have exhausted their novelty and the industry needs platforms to keep excitement going. restaurants are yet to catch up to blogs and blogs are fairly dangerous legally for any company that does postings. since all restaurants use web sites and they are fairly static, i recommend making blogs commonplace with restaurants before going to a fake platform such as twitter.

  4. #4 by Harold (SMM) on May 13, 2009 - 4:48 pm

    Novelty? I suppose it could be seen that way, but it has been around for a while now and one of the reasons it’s starting to come into it’s own is the popular use of cell phone txt messaging. That’s one of the reasons I think that restaurants are finding it both necessary to be involved with and effective.

  5. #5 by bodydetox on July 30, 2009 - 8:30 am

    Twitter is very addictive. I like Twitter more than blogging. the messages are short and straight to the point.

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